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SIEZE THE OPPORTUNITY
DIGITAL ADVERTISING SOLUTIONS
Targeting: Reach the Right Person at the Right Time
Everyone has a unique set of interests, biases and viewpoints. The volume of data we aggregate gives our ads the power to serve personalized messages based on the preferences of each specific user across each digital channel.
Target people who have expressed interest in an issue, candidate, policy or bill. Riveter Digital partners with LiveRamp, Neustar, Semcasting and others to target users across all channels and devices.
Listlink targeting allows advertisers to convert their CRM lists of physical addresses/emails/phone numbers to digital IP address/device IDs to target those same individuals with a relevant message across web and mobile.
Today, users often seamlessly transition between their smartphone, tablet and desktop. Running a Cross- Device campaign gives an advertiser the ability to reach users via multiple touch points to stay top of mind and achieve optimal reach and frequency.
Partners like i360, Nuestar and L2 aggregate information around media consumption habits online and offline, financial analysis, purchase behavior and shopping behavior. Employ third party data to identify users who fit an ideal target profile while conserving budget by not serving ads to users who are unlikely to meet conversion goals.
THE WINNING DIGITAL SOLUTION
Programmatic advertising provides marketers with control over who sees their ads, when and how they get delivered and access to the valuable insights that are derived from these ads in real time.
The programmatic ecosystem allows campaigns to more accurately find key users, efficiently deliver ads, optimize goals and identify effectiveness. Candidates gain real- world knowledge of voter interests to help inform messaging, creative and campaign performance.
Programmatic buying allows us to bid in real time on each and every impressions to ensure media budgets are used as efficiently and effectively as possible at all times.
